NBA 4920

Last Updated

  • Schedule of Classes - September 22, 2025 1:06PM EDT

NBA 4920
AI for Business Applications

Course information provided by the 2025-2026 Catalog.

With the availability of large, fine-grained traces of consumer behavior, artificial intelligence is increasingly deployed to automate marketing tasks by personalizing consumer experiences. This course is focused on demystifying the artificial intelligence hype by giving you a high-level understanding of how artificial intelligence works, and what it can (and cannot) do well. The course will involve a mixture of lectures, lecture-style case studies, and hands-on exercises in class.


Last 4 Terms Offered 2025SP, 2024SP, 2023SP, 2022FA

View Enrollment Information

Syllabi: none

  •   Regular Academic Session.  Combined with: NBA 6921

  • 1.5-3 Credits GradeNoAud

  •  5848 NBA 4920   LEC 001

    • TR
    • Jan 20 - May 5, 2026

    • Manzoor, E

  • Instruction Mode: In Person

    Enrollment limited to: seniors and juniors.
    Add/Drop dates: 9:00 am, January 14, 2025 - 11:59 pm, February 4, 2025. Students will be assessed a $100 late fee and be required to obtain faculty permission to add/drop after February 4, 2025. If you drop after March 18, 2025, you will also receive a "W" on your transcript in addition to the late fees.

    Instructor Consent Required (Add)

Syllabi: none

  •   Regular Academic Session.  Combined with: NBA 6921

  • 1.5-3 Credits GradeNoAud

  •  5855 NBA 4920   LEC 002

    • TR
    • Jan 20 - May 5, 2026

    • Manzoor, E

  • Instruction Mode: In Person

    Enrollment limited to: seniors and juniors.
    Add/Drop dates: 9:00 am, January 14, 2025 - 11:59 pm, February 4, 2025. Students will be assessed a $100 late fee and be required to obtain faculty permission to add/drop after February 4, 2025. If you drop after March 18, 2025, you will also receive a "W" on your transcript in addition to the late fees.

    Instructor Consent Required (Add)

Syllabi: none

  •   Regular Academic Session.  Combined with: NBA 6921

  • 1.5-3 Credits GradeNoAud

  •  7330 NBA 4920   LEC 003

    • TR
    • Jan 20 - May 5, 2026

    • Manzoor, E

  • Instruction Mode: In Person

    Enrollment limited to: seniors and juniors.
    Add/Drop dates: 9:00 am, January 14, 2025 - 11:59 pm, February 4, 2025. Students will be assessed a $100 late fee and be required to obtain faculty permission to add/drop after February 4, 2025. If you drop after March 18, 2025, you will also receive a "W" on your transcript in addition to the late fees.

    Instructor Consent Required (Add)