NBAY 5640

NBAY 5640

Course information provided by the 2018-2019 Catalog.

Sales and Business Development provides an overview of the principles and practices of direct sales and business development leveraging research, practical and experiential resources.  Classes include instructor-driven content, expert practitioner guests, and experiential exercises.  Participants will develop a go-to-market sales strategy for their startup projects as a final deliverable for the class.


Permission Note Enrollment limited to: Cornell Tech students and Johnson students studying at Cornell Tech.

When Offered Spring.

View Enrollment Information

Syllabi: none
  •   Regular Academic Session. 

  • 1 Credit GradeNoAud

  • 15976 NBAY 5640   LEC 001

  • Instruction Mode: In Person

    Taught in NYC. Enrollment limited to Cornell Tech Students and, Johnson Students studying at Cornell Tech during the Spring 2019 term. PREREQUISITE - NBAY 5500 - Business Fundamentals. *NOTE: Additional Class Sessions to be announced* Online Add/Drop Period: January 15th at 8:00am to February 1st at 4:00pm. Please email gm-registrar@cornell.edu for any add/drop request after February 1st. If you are dropping after February 8th, you will receive a "W" on your transcript.