AEM 2400
Last Updated
- Schedule of Classes - March 17, 2025 8:55AM EDT
Classes
AEM 2400
Course Description
Course information provided by the 2025-2026 Catalog.
Provides a broad introduction to the fundamentals of marketing. Explores the components of an organization's strategic marketing program, including how to price, promote, and distribute goods and services. Industry guest lectures and current marketing applications from various companies are presented and analyzed.
Forbidden Overlaps REF-FA25 AEM 2400, AEM 2420, HADM 2410, HADM 2430, NCC 4530
Enrollment Priority REF-FA25 Enrollment limited to: non-business majors.
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